A January 24, 2012 article by the Wall Street Journal online (http://online.wsj.com/article/SB10001424052970203750404577173031991...) states that some firms are sourcing candidates for jobs by reviewing their credentials only through various online forums. In other words, they are not accepting resumes from job seekers.


So how will a prospective employer evaluate a candidate and their potential for the job in question? They will review the online presence or "brand" of each candidate. Some of the sites they will evaluate include:

1. LinkedIn
2. Twitter
3. Facebook
4. YouTube (for personal and professional video content)
5. Google Search
6. Blog Content (i.e., WordPress, Tumblr, Blogger)

Although the majority of companies still do want a resume, serious candidates need to establish and nurture their online presence as a professional, serious, and qualified individual. So creating and/or optimizing the information contained in these social media is of paramount importance to remain competitive and to distinguish yourself from other job seekers in this tough market.

To help you get started with developing or improving your online brand to enhance your career, visit www.ittechexec.com or call toll-free (866) 755-9800.