Online branding is becoming one of the critical components of the job search process. I find that as the increasing number of social media outlets come available - the pressure to become involved is rapidly increasing. The rage on Facebook, Twitter, the blogs, etc. There is a tremendous amount of information to digest and for the most the task is daunting.

Released today is a good look at the subject and how to harness the power to have better results. Me 2.0 was released last week and I will be sure to be picking up a copy. I read a good amount of blogs from the contributors that are sited, so I am excited to hear about their perspective and what the process is in building a true self brand. Something I think few people ever really master.

Will read and get back with thoughts. If anyone else reads it let me know what you think.