The next time you poo-poo technology (Twitter, Facebook, LinkedIn or others), think about how they may actually be able to help you instead of waste your time.

I read a great post about using Twitter to find jobs, Twittering for Jobs (which I found on Twitter, by-the-way).

There were a couple of good take aways for me:

One, use all media forms for your search: print, web, radio, TV, mobile, RSS, newsletters, podcasts (both in searching for jobs and promoting YOU). You will want to cover all the bases, because, you just never know.

Two, leaving out technology-based resources would be like omitting recruiters from your search options. So if you aren't using all the available technology, you are missing jobs. It is about balancing ROI (your return on investment).

Just because you can diversify what you are doing in your search, doesn't mean you are ready. I met with a woman yesterday who understood the logic of diversifying her search. She believed she was doing a good job networking and applying via the job boards. Her next goal was to leverage recruiters. After discussing this for awhile, we went back to discussing her use of technology. She had just started using LinkedIn last week. Good start. But she has a long way to go. Then we reviewed her resume. It needed a lot of work. It just didn't convey her message. It wasn't focused and there weren't any accomplishments.

Before anyone diversifies their search, make sure you have a clear message to send. Send your message consistently with everyone you are communicating with. Don't confuse people or leave them wondering.